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action or later. Please see Debugging in WordPress for more information. (This message was added in version 6.7.0.) in /var/www/html/blog/wp-includes/functions.php on line 6121The world has become automated. From grocery store checkouts to voice command Amazon orders, it seems everyday life is becoming more machine than human.<\/span><\/p>\n In the world of recruiting, this is also very true. Chatbots, applicant tracking systems, automated messaging, online assessments, and video interviewing are just some of the technologies widely used these days. And they provide value by making the hiring process easier to manage, and in turn, make our lives a bit easier.<\/span><\/p>\n But, here comes the record scratch…does this also benefit candidates and your efforts to engage and hire them?<\/span><\/p>\n Probably not.<\/strong><\/p>\n Just think about when you have to call a \u201chelpline\u201d of any sort. You go through the automated prompts (\u201cpress 1 for account issues, press 2 for support issues, etc.\u201d) and start feeling your blood boil prompt after prompt. You are relentlessly pressing 0 to get to a real, live, human being you can talk to. This same frustration already exists within systems and tools for recruiting, and as automation continues to overtake the process, this frustration from candidates will only increase as they scream: \u201cCan\u2019t I just deal with a human being?!!\u201d<\/span><\/p>\n Take a look at your social feeds after searching \u201crecruiters.\u201d Let\u2019s just say it\u2019s not good, and that a lot of what is really being said under all the frustration is one constant message: \u201cTreat me like a human being!\u201d<\/span><\/p>\n One such company doing this very well is Flexion Therapeutics (headquartered in Burlington, MA). As a small business ( about 300 employees), Flexion has to make itself stand out from the competition. Julie Green, vice president of human resources, says their efforts to be less robot and more human have helped them to do just that \u2014 and beat their competition and receive around 5,600 job applications annually. <\/span><\/p>\n Here\u2019s what they did to make this happen:<\/span><\/p>\n \u201cWe put a lot of thought into defining our values and building our company culture, and we want candidates to know what we stand for,\u201d says Julie. Because of that, they started sharing behind the scenes views of what life at Flexion is like on social media and via live conversations with their network:<\/span><\/p>\n Flexion Named 2018 BBJ Best Places to Work<\/span><\/a><\/p>\nCase Study: Flexion\u2019s Hiring Process<\/b><\/h3>\n
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Defined who they were, what they stand for, and presented it honestly<\/b><\/h4>\n<\/li>\n<\/ol>\n